CRM for schools and tuition centres

Call every parent back after the trial class.

Every parent's enquiry, trial class and next call on one list, so the call after a trial happens the next day, whoever is at the desk.

30 minutes. You choose the day and the time.

  • Starts with the Education and tuition stages
  • Bring a CSV of up to 2,000 rows
A tuition centre's pipeline on the Next activity due view, on a Monday
  1. Mrs LimTrial done, 1d overdue, Task: call about Ethan's P5 Maths class
    Trial on Saturday
  2. Mr KumarTrial booked, Today, Meeting, 10am Sat: Priya's trial class
  3. Hui Min TeoEnquiry, Today, Task: send the Term 1 timetable
    Source: walk-in
  4. Mdm WongEnrolled, Today, Task: ask about next year's P6 class

After the trial class

Parents ask three centres. The one that calls back first wins

A parent books trial classes at your centre and two others. After the trial, your teachers are on to the next class and nobody calls. Days later she enrols her son at the centre that rang her first. Give each trial a follow-up for the next day, and the call is on someone's list.

01An enquiry

Keep every parent's enquiry on one record, child and all.

A parent asks about P5 Maths. Make a card for the parent, and add fields for what you need, like the child's name, level and subject. Link the centre's WhatsApp number by QR code, and the chat sits on the record, so whoever is at the desk sees what was asked.

  • Your own fields, like Level and Subject
  • Chats on the record once your number is linked
  • The source kept on each card

02The trial class

Follow up every trial class the next day.

Enquiry, Trial booked, Trial done, Enrolled: the stages follow the trial. Set the follow-up to Tomorrow when the trial ends, and the parent is on Next activity due the next day, with the teacher's note on the record.

  • Tomorrow in one tap
  • The teacher's note on the record
  • Overdue shows how late

03Before next term

Reach the parents who said 'maybe next term'.

Inactive over 30 days lists the parents nobody has written to, or heard from, in a month. Put next term's start in a date field set to remind you once, and an email arrives a week before, in time to call the families who said maybe.

  • Inactive over 30 days, ready on every pipeline
  • Date reminders by email, a week before
  • Do not contact kept on the record

A week at a tuition centre

A week with one parent, from WhatsApp to enrolled

A fictional tuition centre, and one parent through a week.

Palby CRM
  1. Sunday, 8:30pmMrs Lim asks on WhatsApp about P5 Maths for her son.
    A new card in Enquiry, with WhatsApp as the source.
  2. MondayThe desk books a trial for Saturday at 10am.
    A meeting on her card. She moves to Trial booked.
  3. SaturdayEthan sits the trial. The teacher notes he's strong on fractions.
    Trial done, the teacher's note on the record and the follow-up set to Tomorrow.
  4. Monday, 9amThe desk opens the app.
    Mrs Lim is first on Next activity due, "1d overdue".
  5. Monday, 11amShe enrols him and pays the term fee.
    Enrolled, with the fee in Amount paid.

Stages

Stages that follow the trial class.

Pick Education and tuition when you start, and the board opens with Enquiry, Trial booked, Trial done, Enrolled and Not enrolled, and you can rename any of them, or add one for a waiting list.

Goes well with

Ready to see which parents are waiting for a call?

Start with this term's enquiries and trial classes.

30 minutes. You choose the day and the time.

Before you move your parents in

Who called this parent back?