SellingUpdated 11 min read

Best app for goal tracking in 2026: 9 picks for people who sell

Strides is the best app for goal tracking for most people who sell. A Target tracker holds one number and a date, like 52 meetings by 31 December, and a pace line shows whether you're ahead or behind. It's free to start on iPhone and Android. If your calls and deals already live in Pipedrive, use its goals instead.

How we chose

A sales goal is a number with a date on it. Twelve deals by 31 December. US$150,000 in new business this year. Forty first meetings this quarter. You hit it or miss it one working day at a time. The app you want holds the number, counts the calls and meetings behind it, and tells you you're behind while there's still time to fix the week.

This list comes from each product's own website, pricing page, help centre and app store listing. We haven't run the apps ourselves, so you won't find scores or star ratings here. Prices are the US dollar figures each pricing page showed in October 2026. App store prices differ by country, so check yours on your own phone before you pay.

An app earned its place by doing most of these:

  1. It holds a number and a deadline.
  2. It shows pace, meaning where you should be today set next to where you actually are, so a slow week shows up while you can still fix it.
  3. It counts the activity too, like calls made or follow-ups sent, because that's the part you control this week.
  4. Logging takes seconds on a phone.
  5. You get a week view to read during the Friday review, without exporting anything first.
  6. The free version, if there is one, fits one goal and the two habits that feed it.

Company-wide OKR suites made the cut only where a team of three can run them for free.

The 9 best apps for goal tracking, by job

The first two cover most sellers, and each of the other seven fits one narrower job.

1. Strides: best for most people who sell on their own

Strides has four kinds of tracker, and the Target one fits a sales number. You give it a number and a date, log progress as numbers, and a pace line shows where you should be by now, with a projected date for when you'll get there. A Habit tracker handles a yes or no, like five calls before 10:00. An Average tracker follows a repeating number, such as conversations a week. The Daily Goals view shows only the trackers that need logging today, and on Apple devices you can invite an accountability partner, such as your manager, to see a goal.

Download it free from the App Store for your iPhone, iPad, Mac and Apple Watch, or from Google Play for Android; Strides says the app stays free forever. Pay for Strides Plus when one goal grows into ten: it lifts the cap on trackers and adds sync across your Apple devices, tags and data export. The App Store lists monthly, yearly and lifetime Plus plans at several prices, so check yours in the app.

Pick it if your goal is one number with a date and you want to see every week whether you're ahead of it. Skip it if you want the count to fill in from your CRM, because you log every number yourself.

2. Pipedrive: best when your calls and deals already live in a CRM

Pipedrive is a CRM, and its goals count what your team already logs there. Its help centre lists three kinds. Activity goals count calls, meetings or tasks, added or marked done. Deal goals count deals added, deals entering a pipeline stage or deals won, by number or by value. Forecast goals follow expected revenue from each deal's probability and stage. A goal runs weekly, monthly, quarterly or yearly, and seasonality lets you set a smaller target for a slow month. Depending on your plan, a goal belongs to one rep, a team or the whole company.

Pipedrive's pricing page starts at Lite, US$14 a seat a month billed annually, after a 14-day free trial and with no free plan behind it. Want forecast goals? You need Growth at US$39 a seat a month billed annually, or a plan above it.

Pick it if your team already logs every call and deal in Pipedrive, so the goal fills itself in. Skip it if you'd be buying a CRM only to get a progress bar.

3. Todoist: best for a daily count of follow-ups

Todoist is a to-do list with a score built in. Karma lets you set a daily and a weekly task goal, counts the days and weeks you hit it as streaks, and lets you mark days off so a weekend breaks nothing. Vacation mode keeps your streaks while you're away. Make every follow-up a task, and a daily goal of eight means eight follow-ups done.

The free Beginner plan has 5 personal projects, task reminders, 3 filter views and one week of activity history. Pro is US$5 a month billed yearly, or US$7 billed monthly, with 300 projects, the calendar layout and your full history.

Pick it if your goal is clearing the follow-ups and they're already tasks. Skip it if the goal is revenue, since Karma counts finished tasks and has no idea what any of them were worth.

4. GoalsOnTrack: best for breaking a year into sub-goals

GoalsOnTrack starts from the big number and works down. Its features page lists sub-goals several levels deep, progress measured by sub-goals, by tasks, by the outcome or by hand, recurring tasks, a habit tracker, a calendar feed for Google Calendar or Outlook, and a goal journal. A yearly revenue goal becomes four quarterly sub-goals, each with its weekly tasks underneath. A team version shares goals and adds a message board.

There's no free plan. Membership is US$68 a year for the web and mobile apps, with a 30-day money-back guarantee.

Pick it if you plan your year on one page and want each task tied to the quarter it serves. Skip it if you want a free version to try before you pay.

5. ClickUp: best for a team goal tied to the work

In ClickUp a goal is made of targets, and its help centre lists four kinds: a number, a done or not done box, a currency amount, and a task or a whole list of tasks. You update a number or currency target yourself, and the goal's percentage follows. A sales manager can put "40 first meetings" as a number target and "send the new price list" as a task target inside one goal.

Goals come with every plan. Free Forever gives you 100 uses. The cap goes when you move to Unlimited, at US$7 a user a month billed yearly or US$10 monthly. Goal Folders need Business, US$12 a user a month billed yearly.

Pick it if your team already plans its work in ClickUp. Skip it if you sell alone and want a goal on your phone in two taps.

6. Weekdone: best for a sales manager's weekly check-in

Weekdone runs the week as plans, progress and problems. Each person writes a weekly update against quarterly goals and metrics, and the manager reads it, gives feedback and holds 1:1 check-ins. For three reps, that puts Monday's plan, Friday's numbers and the deal that's stuck on one screen.

It's free for up to three users, with every feature included. A fourth user starts a 14-day trial, and after that the price depends on your headcount, so see their pricing page.

Pick it if you manage two or three reps and want their weekly numbers without asking each one. Skip it if you work alone, since the whole point is the team update.

7. Way of Life: best for a daily yes or no on selling habits

Way of Life, on iPhone and Android, marks each habit green or red for the day. Its App Store listing adds chains you try not to break and a scoreboard for the week and the month. You also get notes on what went well, reminders on your own schedule and export to a spreadsheet.

It's free to download, and the paid version unlocks unlimited habits. The App Store shows several prices for it, so check yours in the app.

Pick it if your sales goal rests on two or three daily habits, like dialling before email and logging calls before lunch. Skip it if you need to know how many calls you made, because each day is only a yes or a no.

8. Habitica: best if a game gets you through the quiet weeks

Habitica turns your tasks into a role-playing game, where finishing them earns gold, experience and gear. On a quest with a party, a task one member forgets does damage to everyone. You can also join Challenges, task lists other players set, with a prize for the winner. It's free, open source, and on Android and iOS.

Group plans cost US$9 a month plus US$3 for each additional member, billed monthly, and add a shared task board where tasks get assigned.

Pick it if your team would enjoy a quest where one rep's skipped call block hurts the whole party. Skip it if your goal is a total with a date, because Habitica rewards tasks and has no target tracker.

9. Coach.me: best if you want a person checking in

Coach.me pairs a free habit tracker, with streaks, milestones and tips from its community, with paid coaches for habits, productivity, business owners and teams. If you've set the same sales goal three Januaries running, a coach who asks about it every week is the part no app above gives you.

The tracker is free. Coaching is priced by each coach, so see their site.

Pick it if you keep a goal only when a person asks about it. Skip it if you need a pace line for a number, because the free tracker is built around streaks and milestones.

Which are free, and what the rest cost

Prices in US dollars, read on each pricing page or app store listing in October 2026.

AppFree versionPaid fromBest for
StridesYesStrides Plus, in the appA number by a date
Pipedrive14-day trialUS$14 a seat a month, yearlyCRM goals
Todoist5 projectsUS$5 a month, yearlyDaily task counts
GoalsOnTrackNone, 30-day refundUS$68 a yearSub-goals
ClickUp100 uses of GoalsUS$7 a user a month, yearlyTeam goals
WeekdoneUp to 3 usersBy headcountWeekly check-ins
Way of LifeYesIn the appA daily yes or no
HabiticaYesUS$9 a month, groupsA game
Coach.meHabit trackerCoaching, per coachA human coach

When the free version is enough

A free version is enough when it holds your one number and the two habits that feed it. Count your goals before you count features.

  • Strides: free to start, with Plus for unlimited trackers.
  • Way of Life: free to download, and the paid version unlocks unlimited habits once your list outgrows the free one.
  • Habitica: free, and only group plans cost money.
  • Weekdone: free for a team of up to three, every feature included.
  • ClickUp: 100 uses of Goals on Free Forever, then a paid plan lifts the cap.

GoalsOnTrack has no free plan, and Pipedrive gives you 14 days.

Before any app, a sheet of paper with a weekly total works for a month. Move to an app the first time you can't say whether you're behind.

Goal tracker, habit tracker or CRM goals?

A goal tracker follows a number toward a date. A habit tracker records whether you did something today. A CRM counts what you log about deals. They answer different questions, so match the kind to the question before you match the app.

Kind of appWhat it countsFrom this list
Goal trackerA number by a date, with paceStrides, GoalsOnTrack
Habit trackerDid you do it todayWay of Life, Habitica, Coach.me
Task list with a goalTasks finished a day or weekTodoist
CRM goalsCalls, meetings and deals loggedPipedrive
Team goal toolShared targets and updatesClickUp, Weekdone

Most sellers need two rows: one for the deals number and one for the daily calls behind it. Strides tops this list because its Target and Habit trackers sit in the same app, and Pipedrive comes second because its activity goals and deal goals count from the same CRM.

Track the calls and the deals, not one of them

Benjamin Harkin of the University of Sheffield and his colleagues pooled 138 experiments with 19,951 people, each testing a nudge to check progress toward a goal. Their 2016 paper in Psychological Bulletin found the nudges made people check more often, and the extra checking helped them reach the goal. The effect was larger when progress was physically recorded or reported to others.

The American Psychological Association's summary adds a split: watching a behaviour changed the behaviour but not the outcome, and watching the outcome changed the outcome but not the behaviour. The studies were mostly about health goals such as diet and smoking. Put the same split on a selling week:

  • Count the calls, and you make more calls. That alone closes nothing.
  • Count the deals, and you see the gap in the number. That alone doesn't tell you who to call.

So track two numbers. One you control this week, like conversations or first meetings, and the result, like deals won. Write both down where you can see them, and send them to someone every Friday, because recording and reporting are what made the effect bigger.

In ActivityTracker a goal with a deadline is marked On track, At risk or Off track against the time already gone, and your weekly goal fills in as you log.

See goals for sellers

Set up a sales goal in the app you pick

The setup decides more than the app does. Do it in this order:

  1. Write the number and the date. "12 deals by 31 December" goes into an app, and "a better quarter" doesn't. Stuck on the wording? SMART goals for sales has ten examples to copy.
  2. Work back to a weekly count from your own rates. If one meeting in three closes and one conversation in four books a meeting, each deal takes twelve conversations. Or let the free activity calculator work it out from your own numbers.
  3. Make the number a goal with a date, and the weekly count a second tracker beside it.
  4. Log each call when you hang up.
  5. Check pace on Wednesday as well as Friday, while two days are still left to fix the week and the Thursday call block can still be doubled.
  6. Every Friday, send both numbers to your manager or a peer on a one-page weekly sales report.

Made-up example: Marcus sells office cleaning contracts, and on 1 October his target is 13 new contracts by 31 December, thirteen weeks away, so the pace is one a week.

Last year one in three of his meetings turned into a contract, and one in four conversations turned into a meeting. Thirteen contracts need 39 meetings and 156 conversations, so he aims for 12 conversations a week.

In Strides he makes a Target tracker for 13 contracts by 31 December, an Average tracker for conversations a week with a goal of 12, and a weekday Habit for five calls before 10:00.

At the end of week 5 the pace line wants 5 contracts and he has 3. His conversations average 8 a week, so the gap starts with too few calls, not with weak meetings.

He adds a Tuesday and a Thursday afternoon call block and sends both numbers to his manager every Friday. At the end of week 9 he has 9 contracts, level with the pace line.

Behind by week 5 and tempted to raise the target? Read goals vs systems first, then add the call blocks.

Keep reading

Questions people ask

Sources

One number, one date.

Put both in the app you pick today, and log the first call.