Free project template
Growth experiment tracker with every task dated from the day you start
A board of growth ideas, each with a guess and a measure. Cards move from idea to result, and nothing runs without a test.
- 5 sections
- 9 tasks
- Opens as a board
- Dated from day 1
Growth experiments
Days count from the day you start. In the app, pick a start or a finish date and each task lands on a real day.
Ideas
- Add a referral reward for existing customersChange: . Expect: . Measure: . Run for: .
- Shorter sign-up form: three fields instead of sevenChange: . Expect: . Measure: . Run for: .
- Follow-up WhatsApp 24 hours after an enquiryChange: . Expect: . Measure: . Run for: .
Next up
- New headline on the pricing pageHighChange: headline. Expect: more trial starts. Measure: trial starts per 100 visits. Run for: 2 weeks.
Running
- Free consult offer in the adsDay 15
- Record the starting number
- Check halfwayDay 8
Reading results
- Weekly review of running testsEvery Monday 11:00
Done
- Example: moved testimonials above the foldVerdict: small lift, kept.
About this template
Growth work turns into a pile of half-tried ideas unless every one is written as a test: what you will change, what you expect, how you will know. This board holds that backlog and moves each card through to a result you can read later.
Each example card carries the fields a test needs. Copy one when you add a new idea.
Tips from the template
- Write the expected result before the test starts.
- Run one or two at a time, so you can tell what caused what.
- Every card in Done gets a one-line verdict.
How to use it in ActivityTracker
- 1Open Tasks and choose Templates.
- 2Find Growth experiments and open it. You see every section and task before anything is added.
- 3Pick the day you start, or the day it has to be done by. Every date moves with it.
- 4Press Use template. Rename the project, then work down the list.
Templates like this one
Launch a product or service: who it is for, the message, the page, the people to tell, launch day and the month after.
4 sections, 22 tasksDeals on a board, one column per stage, from first contact to won or lost, with the next step on every card.
8 sections, 9 tasksA board with a column per channel, each post a card with its date, plus an ideas column to pull from.
6 sections, 11 tasks
Questions
Run it with the dates filled in.
Book a walkthrough to see the templates in the app.