Free template for real estate and property agents

Buyer consultation questionnaire: what to ask before you show a single home, and where the answers go

Twenty questions for a 30-minute first meeting with a buyer: why now, the money, the home, how you'll work together and the first viewing day, plus three checks that tell you they're ready. Print it, copy it or download it for Word. Free, no sign-up.

Buyers want to start viewing on Saturday. Skip the consultation and you learn the budget at the second viewing and the must-haves at the fifth. This questionnaire takes 30 minutes before the first viewing. Ask it in order, write the answers on the buyer's card, and pick the homes to show from what they told you.

The questions to ask, in the order you ask them

Buyer consultation: [buyer's name]

Date: ______ Phone: ______ Agent: [your name and number]

Why now (5 minutes)

1. What made you start looking now?

2. By when do you need to move?

3. Who else will decide with you?

The money (5 minutes)

4. Have you talked to a bank or lender about a loan yet?

5. What monthly payment are you comfortable with?

6. Is there a home you need to sell first?

The home (10 minutes)

7. What kind of home are you after: a condo, a house, a townhouse, or an HDB flat if you're in Singapore?

8. Bedrooms and bathrooms, at the least?

9. Name the three things you can't live without.

10. What would make you walk out of a viewing?

11. What do you need to be close to? Think of work, a train line and the places you go every week.

12. How long a commute is too long?

13. Which homes have you already seen, online or in person, and what did you like or hate about them?

Working together (5 minutes)

14. How do you want to hear from me, and how often: a call, WhatsApp or email?

15. Are you talking to another agent?

16. On a first viewing day, how many homes is enough before you're tired of looking?

17. Has a purchase fallen through for you before, and what happened?

The next step (5 minutes)

18. Which day suits the first viewings?

19. Which homes will we see? Pick them together from the answers above.

20. When should I call after the viewings?

Ready to view?

A talk with a bank or lender, and a monthly figure they're comfortable with: yes / no

A date they need to move by: yes / no

Everyone who decides can come to the first viewing: yes / no

Met them at an open house? Start with the open house sign in sheet

Run the consultation before the first viewing, not after the third

Book it when they first ask to see a home.

  • Offer 30 minutes, by video or over coffee, before any viewing
  • Ask the questions in order, and write their words down, not yours
  • Read the three must-haves back to them before you move on
  • Pick the homes for the first viewing day from the answers, before you leave
  • Put the day you'll call after the viewings on the sheet

Three answers that tell you the buyer isn't ready to view yet

A "no" here doesn't end it. It changes what you do this week.

  • No talk with a bank or lender yet: send them to one first, then book the viewings
  • No date they need to move by: keep in touch monthly, and show homes when a date appears
  • Someone who decides can't come: book the viewings for a day they can

Put the answers on the buyer's card, and plan the viewings from them

The answers are only useful if you can find them in a month.

  • The three must-haves and the walk-out reasons go at the top of their card
  • Drop any listing that has a walk-out reason before you book it
  • After each viewing, note what they said about each home
  • Put the next call on a date, the day you finish the viewings

What not to ask a buyer, and why

Keep every question about the home they want and how they'll pay for it.

  • Nothing about race, religion, national origin, sex, family plans or disability
  • Nothing about who lives in an area. Point them to what they can check, like the commute and the travel time to the places on their list
  • In the US, the Justice Department's page on the Fair Housing Act names real estate companies among those it covers, and lists race or color, religion, sex, national origin, familial status and disability

Source: US Department of Justice, The Fair Housing Act (updated 22 June 2023, read 29 September 2026).

A filled-in questionnaire, and the viewings it set up

Chris Walker, a buyer who signed in at an open house, with Ana Silva, a real estate agent. The names and numbers are made up.
  • Why now: a new job across town. Chris has to move by June and decides with a partner, Sam.
  • The money: they talked to a lender last week and are comfortable with $2,400 a month, with nothing to sell first.
  • The home: three bedrooms and two bathrooms, a garden, and under 30 minutes to work. A busy road is a walk-out.
  • Ready to view: all 3 checks.
  • Ana found 11 listings with three bedrooms in the budget. 7 had a walk-out reason or no garden. Chris and Sam saw the other 4 on Saturday, and 2 made the shortlist.

11 listings, 7 dropped before booking, 4 viewed on Saturday, 2 on the shortlist. 11 - 7 = 4.

Keep each buyer's answers on their card, with the next viewing dated

The template is free. ActivityTracker, the app we make, is paid. It doesn't find listings or book viewings for you. It keeps each buyer's answers where you'll see them.

  • Every message, meeting and note about the buyer on one page
  • Set a date and the buyer's back at the top of your list when it's due

See how property agents use it

Questions

Ask first. Then book the viewings.

The template is free to use. The app is paid and keeps each buyer's answers on their card, with the next call dated.